Igniting Innovation: Tips, Sparks and Ideas for Acting on Innovation

Data on Why Even Proactive Leaders Need to Continue Dramatic Invention

Posted by Greg Lemmon on Sep 29, 2015 10:00:00 AM

Is your organization proactive now? What about the future?

I define proactive as an organization who uses “Dramatic Invention" as their primary plan for growth. Meaning they prefer to lead their marketplace by creating radically new ideas, categories & customer opportunities.

We know that Innovation Cultures are proactive, they lead the marketplace. What you may not have thought about is how to continue to lead the marketplace. What happens to companies as they age?

I have bad news. Older companies are less likely to be proactive than younger organizations.

Below is a graph of year established versus percent proactive or how often they consider their growth style to be “Dramatic Invention.”

Proactive Company Innovation Chart

Moral of the story is even if you’re leading the market with dramatic invention, you might want to think about a system to enable you to be continue to lead in the future.

Also want note that there are plenty of young companies who are also not being proactive. 
I don’t expect them to be in the data set in future. 

 Do I Enable Innovation?

Topics: innovation, Leading Innovation, Innovation Culture

Greg Lemmon

Written by Greg Lemmon

Greg joined the team in 2008 after graduating from Northern Kentucky University. Since then he conducted over 3,000 sales forecast for new innovations, innovated how we teach research as well as developed and programed an online system for rapid research. Greg is passionate about researching innovation and developing new to the world systems to make innovation easier for organizations.

Welcome to the first blog from the Eureka! Ranch and Innovation Engineering Institute team.  Here you will find a diverse group of innovators dedicated to changing the world by transforming innovation from a random gamble to a reliable system that delivers increased innovation speed and decreased risk.


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